New historic documentary on natural stone in the works

Home News New historic documentary on natural stone in the works

Cleveland — M S International (MSI), one of the industry’s largest stone distribution companies, is making it possible for the Marble Institute of America to produce a major new documentary that memorializes the global historic relationship between mankind and natural stone. Funding for the documentary will be provided by MSI.

The 35-40 minute documentary will be based on a creative concept by Mr. Manu Shah, founder of MSI of Orange, California.  The documentary will trace the evolution of man and stone from prehistoric times to today’s thriving use of natural stone as one of the premier decorative building materials used in commercial buildings and homes around the world.

Mr. Shah commented, “Natural stone has played an instrumental role in the advancement of civilization over thousands of years.  In developing this documentary, we look forward to working with the MIA to further expose both the historical significance of natural stone and the continued impact the natural stone industry has on all of our lives.”

Bill Levy Productions, Inc. of Beachwood, OH, which has produced MIA video programs for almost a decade, will work with the MIA-MSI team to create the program. The documentary will premier at StonExpo in Las Vegas, January 2013.

“We are thrilled with the opportunity to work with Manu Shah and the rest of the MSI team on this historic project,” said Gary Distelhorst, executive director of MIA. “Our goal is to create a video documentary that is entertaining, educational and compelling.  In his outline proposing the production, Mr. Shah has done a remarkable job of laying the groundwork for visualizing the story.”

To develop the program, sound bites from a wide range of experts will be blended with images to create a visual montage showing how stone emerged from being a necessary part of prehistoric man’s tools of life, to his major source of shelter.

Finally, the production will describe how natural stone captured the imagination of the design community in the 1990’s, creating a world-wide boom for stone usage in kitchens, baths and other parts of the home, an explosion that has created a worldwide industry employing millions of people and one of the few industries supporting rural regions of the world.

Production will begin with a series of video interviews this month at Coverings.

 

Must Read

Happy Floors names Elizabeth Haendiges VP of operations

Miami, Fla.—Happy Floors has named Elizabeth Haendiges as its new vice president of operations. She joins the company with a longstanding career in the...

Beauflor USA launches newest rigid core collection

White, Ga.—Beauflor USA launched its newest rigid core collection, Style. The floating rigid composite board collection highlights 12 new hardwood visuals in an array...

Bruce Barnwood Living collection wins Good Design Award

Mountville, Pa.—The Barnwood Living collection, a new line of American-made solid hardwood flooring resulting from a collaboration between Bruce Flooring and Barnwood Builders host Mark Bowe, has...

Spartan Surfaces launches mobile showroom

Bel Air, Md.—As the industry navigated through the close of 2020, Spartan Surfaces said it knew it wanted the theme for 2021 to be...

Hygienic products come of age in the midst of a pandemic

By Ken Ryan Many people feel the COVID-19 pandemic has fundamentally changed the world as we know it. People are living differently and buying differently....

Daltile launches new ColorMatch program

Dallas, Texas—Already offering a wide breadth and depth of products, the Daltile brand is now making it easier to find the right product with...
X