Laticrete donates to ABC’s Extreme Makeover: Home Edition

HomeNewsLaticrete donates to ABC's Extreme Makeover: Home Edition

Bethany, Conn.—Laticrete donated the Laticrete MVIS system of products to help out the Brown family from Wellman, Texas, for a special episode of Extreme Makeover: Home Edition which focused on raising awareness with teens on the dangers of texting while driving. The hit reality show, now in its seventh season starring Ty Pennington, featured special guest in Hollywood starlet Emma Brown (Harry Potter), NASCAR star Carl Edwards and Canadian pop sensation Justin Bieber, all in an effort to draw attention to the dangers of texting while driving. The show focused on Johnnie Mac and Jeanne Brown, who tragically lost their daughter Alex, while the 17 year old high school senior was texting with friends on her short drive to school.

Palm Harbor Homes in Fort Worth, Texas, a manufacturer of custom modular homes, worked with the Daltile Fort Worth Stone Center and Laticrete, specifying a random, drystack pattern of Daltile engineered thin-stone tiles for the exterior veneer of the front of the home, along with three other sections on the property to continue the design theme. Laticrete donated all of the necessary materials for the direct adhered masonry veneer exterior façade installation for the Brown family’s new “Hacienda” style home from Palm Harbor.

“The Laticrete MVIS system was amazing,” said Adam Holman, assistant production manager at Palm Harbor Homes. “We installed the stones here and drove it a good 200 miles, then had it crane set when we got there. We didn’t have one stone come loose. I thought that was pretty amazing.”

The Emmy award-winning reality program “Extreme Makeover: Home Edition,” now in its 7th season, is produced by Endemol USA, a division of Endemol Holding. The show airs Sundays from 8:00-9:00 p.m., ET on ABC.

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