FirmFit launches long, wide EIR rigid planks

HomeNewsFirmFit launches long, wide EIR rigid planks

Dalton—FirmFit will be launching FirmFit XXL, a new waterproof collection that boasts eight oak and hickory colors in long and wide EIR synchronized embossed planks. FirmFit XXL is 100% waterproof, Greenguard Gold certified and comes with enhanced surface treatment for superior anti-bacterial properties.

“The reason we’re really excited about this line, even beyond the incredible level of realism and looks, is that we will be one of the first to launch long and wide embossed in register range in this newer rigid core category,” said Thomas Baert, president of FirmFit/CFL.

Eddie Vaughn, resilient product manager at BPI, which will carry FirmFit XXL, agrees. “FirmFit understands the U.S. distribution market, and the success of our FirmFit product introductions has been outstanding,” Vaughn said. “FirmFit continues to offer more unique features such as EIR, long planks and enhanced bevels. The innovative product development that crosses several different categories has made FirmFit a great partner for us.”

For more information, visit

Must Read

Louisville Tile promotes Ventimiglia to regional sales director south

Louisville Tile is again enhancing its sales team with the promotion of Guy Ventimiglia to the position of regional sales director south. Ventimiglia brings over...

Duchateau showcases lighter colors for spring, summer  

San Diego—Duchateau, a lifestyle brand specializing in the fine manufacture and design of luxury architectural finishes, is putting the spotlight on its array of...

ITR Economics acquired by renowned consulting firm

ITR Economics, the acclaimed forecasting firm that for years has provided flooring industry executives with their expertise, market research findings and incredibly accurate economic...

Louisville Tile promotes Tammy Henry

Louisville, Ky.—Louisville Tile, a distributor of ceramic tile and related products, has promoted Tammy Henry to national director of architectural and design (A&D) sales. Henry...

Tile of Spain unveils schedule of events for Coverings 2024

Atlanta—Tile of Spain has released its schedule of events for Coverings 2024, North America’s largest international tile and stone exhibition and conference. The show will...

GIMIG signs i4F CeraGrout license agreement

Turnhout, Belgium—Zhejiang Gimig Technology Co. Ltd. (GIMIG) signed a license agreement for i4F’s CeraGrout technology. GIMIG is introducing the technology onto its SPC manufacturing...
Some text some message..