Mirage InstaVu offers virtual viewing

Home News Mirage InstaVu offers virtual viewing

Mirage InstaVu Saint-Georges, Québec— Mirage launched a new feature on its website: Mirage InstaVu, a “digital decorator” that allows consumers to view its variety of flooring virtually.

The Mirage InstaVu is simple and easy to use, according to Mirage. It is designed to give consumers the ability to instantly try Mirage floors from home. The feature is said to offer a virtual reality experience.

“We know that floors are a significant investment and offering the option of viewing their décor with our Mirage hardwood floors will certainly make the consumer purchasing process easier,” said Brad Williams, vice president of marketing at Boa-Franc, the makers of the Mirage brand. “Another innovation by Mirage.”

Must Read

Hallmark partners cite innovation, quality, service

Behind every successful floor covering manufacturer is a dedicated and loyal network of specialty retailers and distributors that support that supplier. This is demonstrated...

Measuring moisture when prepping the subfloor

Has a customer ever called you complaining about hardwood floors cupping? Or about resilient floors having issues? If not, don’t let there be a...

Mercier Wood Flooring launches fall promotion

Montmagny, Quebec―Mercier Wood Flooring, a pioneer in the manufacturing of prefinished wood floors, recently launched its fall promotion. For a limited period, consumers get...

Retailers React: Has business gone the way you expected? 

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we...

Cali launches new Shorebreak laminate collection

San Diego—Cali is launching its Shorebreak laminate collection. This next-gen product is billed as a game-changer for homeowners and design professionals seeking a sophisticated yet...

CFI, FCICA show kicks off in Orlando

Orlando—After a combined 70 years of history, FCICA, the Flooring Contractors and Certified Flooring Installers, held their first joint conference and trade show here...
Some text some message..