Salem, N.J.—Mannington has released a statement from its Phenix brand regarding the sale of the Stainmaster brand to Lowe’s.
“With Lowe’s purchase of the Stainmaster brand, we know our customers will have questions as to how this affects their Phenix product offering,” said Mark Clayton, President, Phenix Flooring. “In short, we are committed to continuing the exceptional service that our customers have come to expect from Phenix.”
In the coming weeks, he said, sales representatives will retrofit existing PetProtect displays with a new, proprietary brand refresh, focusing on consumers who have pets. “Phenix plans to continue to support, service and warrant these products and will be providing a comprehensive list of features and benefits that rival those currently offered,” Clayton said. “In the meantime, we want our customers to know that Phenix is here for them as always by providing industry leading service along with unsurpassed warranty support. We encourage dealers to continue to sell these products with confidence, and look forward to a bright and successful future together.”
Invista, long associated with the Stainmaster brand, recently announced that it had sold the brand, along with certain associated assets, to Lowe’s, effective April 21, 2021. The purchase includes all brand-related intellectual property from its parent company, Invista, and all related trademarks and sub-brands. The purchase price was not disclosed.