Aspecta’s website puts spotlight on Biophilic Design

Home News Aspecta's website puts spotlight on Biophilic Design

Norwalk, Conn.—Aspecta by Metroflor encourages architects, designers and end users to take a deep dive into Biophilic Design as they visit the newly enhanced aspectaflooring.com and explore how this emerging discipline is reflected in products throughout the entire Aspecta portfolio of commercial LVT floors.

At Metroflor, Biophilic Design is not an afterthought, it is an integral approach inherent to the company’s culture of supporting design that truly promotes wellness and fosters meaningful connections between people and nature. Metroflor is guiding the industry of Biophilic Design forward, inspiring designers to create environments for both human and ecological health and well-being.

“At Aspecta, we are taking a leadership position in the flooring industry in promoting Biophilic Design,” said Gary Keeble, director of marketing.

Strong interest in the company’s Biophilic Design & Resilient Flooring CEU motivated the integration of the Biophilic Design story and its influence upon its product design throughout the new Aspecta website. “The architect and design community clearly is hungry for information about the biophilia story and its potential for positive impact—within the built environment in general and flooring in particular,” said Keeble.

The new Biophilic Design features include: a Biophilic Design page that defines the philosophy and explains how it enhances the indoor environment through its multiple benefits along with in-depth information on all the biophilic elements and patterns; biophilic elements and patterns added to the product filter to search for products using biophilic criteria; an Aspecta product matrix that identifies which elements apply to each of Aspecta’s 200+ flooring products, with links to product pages, and a downloadable PDF for offline reference; on individual Aspecta product pages, the ability to mouse over each Biophilic Design element and pattern for a brief description with link back to the Biophilic Design page for deeper content; an invitation to request a presentation of the Biophilic Design CEU by an Aspecta representative, which is also available on AEC Daily.

Aspecta is on the leading edge of advocating Biophilic Design not only in LVT flooring, but the flooring industry at large. Its trade show exhibits have been thoroughly influenced by biophilia at Neocon, Greenbuild, GlobalShop and HD Expo, and will be evident in the space at Neocon 2018.

Visit Aspectaflooring.com for more information.

 

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