Norwalk, Conn. — Metroflor Corp. received three 2014 Awards for Design Excellence (ADEX) for its LVT flooring. Savanna Plank from Metroflor’s branded Dry-Back collection took Platinum, while Engage Essentials Tile and Savanna Tile Dry-Back received Gold Awards.
Savanna Planks’ Platinum-winning realistic Oak looks range from deep browns through gray tones in the 6” x 48” format. Hand-scraped embossing delivers a rustic, yet sophisticated appearance that simulates the unique distressed look of hand-finished wood flooring–a tactile effect that can be seen and felt. Micro-beveled edges add a sense of definition and a rich, finished look.
On the Adex Gold front, Savanna Tiles won for realistic looks in a 12” x 24” format in six styles, ranging from deep gray, black and terra cotta tones to taupe and sand looks.
Engage Essentials Tile, a Metroflor best seller, also took Gold with its rich travertine visuals in the increasingly popular 12” x 24” format.
Metroflor brands have won 10 awards in the last three years—five Platinum, three Gold and two Silver. Previous winners include four awards for Engage Clic LVT. Aspire, Commonwealth Commercial, and Savanna Plank and Tile were also acknowledged for design excellence.
“Metroflor has worked diligently these these past few years to bring enhanced realism to our products, and we are proud to be recognized by ADEX for our ongoing, stellar design work in the LVT arena,” said Russ Rogg, Metroflor president and CEO. “True-to- life embossing and enhanced print definition will continue to be a hallmark of the products we bring to life.”