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Tips for improving consumer engagement

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By Lisbeth Calandrino In an ideal world, the customer would look for a product online and run straight to your store to buy it....
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Commercial outlook: A mixed bag (part 2)

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In part one of this series, I identified some of the key drivers and trends that will impact bellwether commercial end-use market sectors such...
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Why print publications continue to be preferred

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By Steven Feldman There is a perception out there that traditional print magazines have been destroyed by digital information. Many companies are dumping more...
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Reclaiming control of your life, business

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(First in a series) By Jim Armstrong Overwork is epidemic among flooring retailers. It’s common for dealers to work 60-plus hours a week, get...
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RSAs & installers: Bridging the divide

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By Paul Stuart With all the lip service paid to floor layers these days, I still find that some dealers and contractors act as...
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Are your employees efficient or effective?

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(First in a series) By Lisbeth Calandrino Across many retail industries, flooring included, business owners employ a practice known as benchmarking to see how they...
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Commercial outlook: A mixed bag

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(First of two parts) By Mark Nestler A rising tide may not lift all boats after all. That’s the prevailing wisdom when it comes to...
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The Real Wood Coalition explained

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By Steven Feldman This issue marks the debut of the Real Wood Coalition campaign, which involves eight leading hardwood flooring manufacturers/suppliers seeking to promote...
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The show must (safely) go on

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Mohawk knew they were bucking the trend. After all, CCA Global, Abbey and CarpetsPlus had all canceled their winter conventions and opted to go...
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