Milwaukee, Wis.—Shannon Specialty Floors has launched Barenaked, its new brand marking the company’s debut into the PVC-free market. The entire Barenaked brand is free of any PVC, phthalates, polyurethane or halogens. The brand’s two flagship products include CS Collection, a resilient sheet offering, and LT Plank Collection.
CS Collection offers 48 colors in both neutral and bright designs in a light chip pattern while LT Plank Collection features 11 styles of natural, warm and realistic wood designs.
“We are confident these products will match the performance, durability and design of our current collections while offering a clean and natural construction that is important to so many customers,” said Jeff Collum, president of Shannon Specialty Floors.