NWFA relaunches consumer website

Home News NWFA relaunches consumer website

ST. LOUIS, MO.—The National Wood Flooring Association, (NWFA) has redesigned and relaunched its consumer web site, woodfloors.org. Among the improvements are simplified navigation, updated content, and additional photos of beautiful wood floors installed by NWFA members.

The site helps educate consumers about the beauty, style, durability, value and environ- mental benefits of wood flooring. Consumers can learn about both solid and engineered floors; and how strip, plank and parquet floors differ; how different finishes can impact the look and maintenance requirements of the floor, and the environmental advantages of wood flooring. They also can view numerous photos of wood floors identifying the type, style, specie and finish of each floor.

The new Design-a-Room feature allows the consumer to try different wood species in different room settings for a feel as to how a certain style might look in her own home. Once she reaches the decision to buy, she can search for professional installers in her area using Find a Professional or Product by city, state or province or ZIP code, mileage, area code, country, or even by individual name or company name.

For more, visit woodfloors.org.

Must Read

Louisville Tile’s CEO to present at Coverings 2023

Orlando, Fla.—Louisville Tile’s chief executive officer, Matthew Saltzman, will be presenting at Coverings 2023, held here, on April 20. Coverings is the preeminent event...

Robert Varden, IUPAT launch intensive certification program

Rockwall, Texas—Flooring installation veteran, Robert Varden, and Val Chestohin, lead floor covering instructor DC 16 FTI Northern California and Nevada of the International Union...

Exclusive: Mohawk kicks off partnership with Rhinory

Texas—Mohawk Flooring is charging toward a better tomorrow by kicking off its partnership with Rhinory, a winery and rhino sanctuary based here. The partnership...

A ‘Showroom Pricing’ solution

Before starting her own software company, Kristen Stensby worked in her family’s flooring store in St. Louis as a commission-based RSA in charge of...

Flooring software technology providers up the ante at Surfaces

Las Vegas—The 2023 International Surface Event highlighted the vigor with which the flooring industry is facing today. Flooring software technology providers were among those...

Shaw resilient eligible for recycling through re[TURN] program

Ringgold, Ga.—Shaw Industries announces Shaw Plant RP, located here, resilient products (both LVT and SPC) are now recyclable through the re Reclamation Program. As...
Some text some message..