Mirage launches new colors to Sweet Memories collection, Flair collection

HomeNewsMirage launches new colors to Sweet Memories collection, Flair collection

Saint-Georges—Mirage has added five new colors: Bubble Bath, Sand Castle, Hula Hoop and Roller Coaster to Sweet Memories collection, and Lunar Eclipse to Flair collection.

The Sweet Memories collection recalls the authentic charm of old floors and stands out for its unique staining and brushing process. Bubble Bath exudes a feeling of peace and tranquility with its pearly tones. Sand Castle is a sandy brown that looks as though it was scooped straight from a desert dune. Hula Hoop is a rich and natural beige. Roller Coaster is a gray shade flecked with woody brown highlights.

“Pale colors and rustic modern looks are still trending strong in interior design this year,” said Brad Williams, vice president of sales and marketing at Boa-Franc, makers of the Mirage brand. “The four new colors launched by Mirage are surefire hits and make a beautiful addition to the already highly popular Sweet Memories collection.”

As rich as it is vibrant, Lunar Eclipse boasts a look that’s anything but ordinary. With its shades of brown, black highlights and warm touches of beige this versatile color will stand the test of time for decades without losing its original charm.

“Today’s trends are about getting back to the source and reconnecting with nature, with matte floors that express the authenticity of wood at its best,” Williams said. “Lunar Eclipse recalls this trend with a color that’s here to stay. It’s perfect for looks ranging from bold to traditional.’’

The Flair collection features hardwood flooring with all the natural characteristics of wood and oiled flooring without the maintenance hassles thanks to its matte and highly resistant DuraMatt finish.

The five new colors are available in white oak character in classic or engineered technologies with the DuraMatt finish.

Must Read

Portobello America enhances several tile collections

Baxter, Tenn.—Portobello America has made significant enhancements to its tile collections, blending innovation, versatility and exceptional design seamlessly. The revamped collections introduce the new...

Retailers React: What areas of your business are showing strength?

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we...

Emser Tile names Jim Parello EVP of sales

Los Angeles—Emser Tile has added to its leadership team with the appointment of Jim Parello to the position of executive vice president of sales....

Builder sentiment unchanged in April

Washington, D.C.—Builder sentiment was flat in April as mortgage rates remained close to 7% over the past month and the latest inflation data failed...

Tarkett adds to Source One team

Solon, Ohio—Tarkett has welcomed Jason Richardson to its team as director of customer experience for Source One, the company’s project management service. Richardson brings with...

FCA Network: It’s all about the youth movement

Louisville, Ky.—Anyone who has attended an FCA Network convention over the last five years has probably noticed the youth movement taking place, with...
Some text some message..
X