Dallas — Quick-Step, the style, design, and innovation leader in laminate flooring was recently named “Company Of The Year” by the North American Laminate Flooring Association (NALFA). This prestigious award is given to only one company each year in recognition of “exceptional contributions to the laminate flooring industry.
“We are honored to be recognized — especially by NALFA,” said Roger Farabee, senior vice president of marketing for Unilin (Quick-Step’s parent company.) “As an organization, NALFA’S overriding mission is to make sure retailers and consumers know which laminate floors on the market today are high quality products and which are not. Being named NALFA’s ‘Company Of The Year’ is an honor that translates into a tangible selling advantage for our retailers.”
“Only products that are consistently of the highest quality can earn NALFA certification and bear the NALFA seal on their packaging,” said Shane Calloway, vice president of North American independent distribution sales for Unilin. “All Quick-Step products are NALFA certified and Quick-Step has a legacy of proactively leading the industry in providing high quality laminate products. Many of the innovations originally launched by Quick-Step have subsequently become industry standards.”
“Retailers know that the Quick-Step brand name symbolizes flooring of the highest quality,” said Craig Folven, vice president of sales and marketing, Herregan Distributors. “As a flooring distributor, Herregan confidently provides our retailers with Quick-Step, knowing it will be one of their best selling brands. Quick-Step offers consumers the best designs, a superior level of realism, natural texture, cutting-edge technology and innovation, consistent quality, low claims rates, some of the best warranties in the industry, and excellent customer service/product availability — all at an attractive price.”
Roger Farabee and Shane Calloway accepted the award on behalf of Quick-Step during the recent Surfaces floor covering industry event in Las Vegas.