Bethany, Conn.—Laticrete has launched a new awareness campaign to combat the tightening timelines of a construction market working toward recovery.
Through a focused effort toward educating installers and contractors on a broad array of the company’s high performance rapid solutions, Laticrete will help to get construction and following trades back to work and delayed projects back on track. Approximately 100 installation accelerating products for tile and stone, surface preparation, resinous and decorative flooring, shower installation systems and more have been carefully compiled and categorized in a central online hub for easier access and selection.
“Now more than ever, speed and the safe return to work are required to help us all rebound from the challenges caused by the COVID-19 pandemic,” said Spencer Maheu, Laticrete director, product management. “While the construction industry is being forced to play catch-up with compressed schedules and controlled jobsite access, Laticrete is providing enhanced education and awareness of its rapid solutions to allow our customers to finish jobs faster and with less manpower. Laticrete has rapid curing versions of many of our most popular products that help accelerate installation steps and multifunction products that eliminate some steps altogether.”
In addition to providing full technical and warranty support, Laticrete offers free e-learning via Laticrete University. Professional contractors can access industry and product information in short segments from the comfort of their home or office anytime. Laticrete has a broad range of installation accelerating products and all are in stock and ready to ship. For more information and a full list of the above and other Laticrete rapid solutions, visit here.