Swiss Krono’s Travis Bass to retire

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Travis Bass

Barnwell, S.C.—Travis Bass, executive VP for sales and marketing, will be retiring from Swiss Krono USA, Inc., a subsidiary of the Swiss Krono Group, Dec. 31, 2021 following twenty-one years of service with the company. Succeeding Bass will be Kyle Brown, formerly vice president of global sales at Aden + Anais, Inc.

“Travis Bass has made significant contributions, leading our sales and marketing initiatives since the company began operations here in the U.S.,” said Swiss Krono USA’s CEO, Erik Christensen. “Travis will remain with the company until the end of the year to ensure a smooth transition of his responsibilities. His experience and knowledge are invaluable, so we have a thorough succession plan to transfer his knowledge to Brown. We look forward to continuing to work closely with Travis through the end of the year and are grateful for his many contributions to Swiss Krono USA’s successes.”

Christensen added, “Kyle Brown will be joining the company effective August 2 as a key member of the management team, working closely with Travis and the sales/marketing team during the four-month transition period. Brown comes to Swiss Krono with a wealth of experience in the building products channel having worked for companies such as Stanley Black and Decker, Husqvarna Group and Hunter Fan Company. He brings to Swiss Krono more than 24 years’ experience in sales leadership and marketing.”

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