Daltile, Carpet Exchange execute new campaign

HomeNewsDaltile, Carpet Exchange execute new campaign

Carpet ExchangeDallas, Texas—Originally scheduled to kick off on March 15, Daltile and Carpet Exchange of Denver officially launched the “Ready – Set – Room Refresh with RevoTile” training blitz and sales campaign. The training blitz includes Daltile’s hands-on training and product knowledge seminars with Carpet Exchange retail sales representatives and the placement of 20 new RevoTile displays in Carpet Exchange stores across Colorado, Daltile said.

According to Daltile, the collaboration with Carpet Exchange is one example of the many ways in which the brand continually executes innovative, comprehensive sales and marketing campaigns to help set its retail partners up for ongoing success with the brand’s products.

“Carpet Exchange has fully embraced the cutting-edge innovation that RevoTile brings to the tile industry and the incredible sales potential it holds for the DIY market,” said Patrick Warren, vice president of residential sales, dealer and showrooms, Dal-Tile Corporation. “RevoTile is the solution for an easy room refresh. This week’s ‘Ready – Set – Room Refresh’ with sales training event will fully equip Carpet Exchange’s retail sales associates to tell the powerful DIY story and give them hands-on experience with RevoTile’s quick and easy installation. As with everything we do, Daltile’s goal is to equip our customers for success with our products and help them grow their business.”

The ultimate ‘DIY-friendly’ tile

“Innovative RevoTile is unique; there is nothing like it on the market,” said Tony Wright, director of dealer sales, Dal-Tile Corporation. “It installs two times faster than traditional tile in just three easy steps; so easy anyone can do it. With RevoTile, genuine porcelain tile is now just as fast and easy to install as any floating floor on the market.”

The following are the DIY steps:

Step 1            Place             Place underlayment, no mortar required

Step 2            Click              Click tiles together

Step 3            Grout            Grout immediately, no wait time

Must Read

Southwind names Jim Mahaffey divisional VP

Dalton, Ga.—Jim Mahaffey has been chosen to be the divisional vice president for Southwind's Northeast region of the sales team. Mahaffey joins Southwind after...

Aladdin Commercial unveils new Main Street collections

Calhoun, Ga.—Aladdin Commercial has unveiled new and refreshed Main Street collections designed to complement every setting with a mix of fresh style and long-lasting...

Coverings 2024 and Earth Day activities

Atlanta—Coverings, North America’s largest and preeminent international tile and stone exhibition and conference, has released a curated selection of sustainability-centric show activities to commemorate...

Cali launches new Mavericks laminate collection

San Diego, Calif.—Cali has introduced Laminate Mavericks. Named after the Northern California surf spot known for its massive waves, this new NALFA-certified collection offers...

Natural Stone Institute Awards Program calls for entries

Oberlin, Ohio—The entry period for the 2024 Natural Stone Institute Award Program is now open. The association is calling for entries for the Pinnacle...

Wood: Opportunities abound at the high end

In the current inflationary environment—although there are signs that it seems to be cooling—one might assume that subsegments such as the ultra-high-end hardwood flooring...
Some text some message..
X