Las Vegas—The countdown to The International Surface Event (TISE) here is on. The show will be the fourth stop of the Mohawk Momentum Roadshow—featuring for new products, industry-leading programs and an enhanced customer experience.
“The entire Roadshow experience, from interactive demos to product and program destinations, is all very intentional,” said Kelli Widdifield, senior vice president of marketing. “It has been created with our customers top of mind. Mohawk is going even further at the industry’s premier show, Surfaces, to deliver meaningful events for our valued customers. We cannot wait to celebrate what we can achieve together in 2023.”
An exclusive VIP check-in area will be available to attendees who registered for Surfaces through Mohawk. Retailers can skip the lines and pick up their show badges in front of the Mohawk entrance to the showroom. A barista will be on hand to offer specialty coffee drinks.
VIP registrants are invited to a private, after-hours party with Mohawk, Daltile and Unilin on the opening afternoon of Surfaces. The celebratory event will include networking, light bites and signature drinks featuring the industry’s most powerful brands – all within the Mohawk Industries family.
Women’s Breakfast Club
On Wednesday, Feb. 1 at 10 a.m., join Women in the Flooring Industry (WIFI) in the Mohawk booth for light breakfast bites and mimosas and to network with other women in the industry.
Installer Appreciation Event
Mohawk and Performance Accessories are proud sponsors of the National Installation Competition. From 2:30 to 4 p.m. on Wednesday, Feb. 1 at CFI’s booth #6663, join Mohawk and Performance Accessories to enjoy drinks and light bites while learning more about the competition and installer community.