Henderson, N.C.—Versatrim, an award-winning manufacturer of trim and moldings, is celebrating its 25th anniversary, serving the flooring industry with a full line of complementary products that are designed to allow people to enjoy the true beauty of flooring where they live, shop or work.
“We work closely with our partners to offer ‘Everything but the Floor’ at the best value,” said Keith Medick, president and CEO of Versatrim. “We are committed to expert coordination, best-in-class lead times, easy installation and exceptional customer satisfaction!”
In its silver anniversary, Versatrim has introduced a number of new products and improvements including the RSN low-profile stair nose, VersaFlex flexible moldings and Versatrim adhesive. In the first quarter, the company successfully launched its new mobile-friendly website. In the second quarter, it will launch a new e-commerce online shopping platform with improved functionality and ease-of-use applications to help streamline the online order entry process. The new site highlights Versatrim’s high-end product offering and enhances the customer journey. Versatrim has also made countless improvements to its manufacturing operations for safety and performance enhancements. On the horizon, Versatrim will focus on geographic expansion, more investment in manufacturing and acquisitions to continue Versatrim’s growth.
“The leadership team and I wish to express our sincere appreciation to our employees for their loyal support as we celebrate our silver jubilee milestone this year,” Medick said. “We could not have come this far without the loyal support and hard work of each member of the Versatrim team and our loyal customers and partners. We look forward to the next 25+ years of industry-leading accomplishments.”
The story of Versatrim began in September of 1998, when Thilo Hessler, then 22, moved from Bavaria, Germany, to Raleigh, N.C., to start a molding business. With an intense drive and a passion to pursue a dream, Hessler started out taking orders by phone, packaging them himself and then driving them to the local UPS office for delivery. Today, more than 100,000 orders ship from Versatrim’s 134,000-square-foot facility each year, which sits on 26 acres. Over the years, the company has launched 12 different profiles into the market and its passion doesn’t stop there.