• InstaFloor partners with Duracryl

      Farmers Branch, Texas—Duracryl International B.V. and InstaFloor N.A. have formed a partnership, whereby InstaFloor will support and market Corques Liquid Lino (CLL), a liquid self-leveling linoleum product, in the North American market. Duracryl is a Rotterdam, Netherlands-based manufacturer of durable seamless and hard floor covering products for residential and commercial use. InstaFloor is the Dallas-based subsidiary of the UK-based InstaGroup, a leading supplier of innovative, high-quality flooring products such as

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    • Crossville launches new gauged porcelain tile panel collections

      Crossville, Tenn.—Crossville has announced the introduction of two gauged porcelain tile products: Calce and Cava. Neutral colors and delicate nuances mark the face of Calce, a line inspired by wet plaster and concrete. The combination results in a soft, chalky visual that is both sophisticated and contemporary. Calce comes in six colors: Bianco, Avorio, Grigio, Tortora, Antracite and Nero. It is available in 3+mm thickness for wall use and is

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    • INSTALL announces Canadian National Apprenticeship Competition winner

      Glassboro, N.J.—The best floor covering apprentices in Canada recently convened in historic Charlottetown, Prince Edward Island, for a unique installation competition. Marking its 25th anniversary, the United Brotherhood of Carpenters (UBC) National Apprenticeship Competition (NAC) attracted dozens of participants to the port city, where they took part in two days of installation competitions and events. Apprentice Mike McLaughlin, Local 27 Ontario, was named the winner of the flooring installation competition,

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    • Laticrete, The First Tee partner for 2017 Presidents Cup Golf Tournament

      Bethany, Conn.—Laticrete has partnered with The First Tee of Essex County to invite the program’s junior golfers to attend the 2017 Presidents Cup Golf Tournament at Liberty National Golf Club in Jersey City, N.J. The First Tee is a national youth development program that focuses on shaping children’s lives by reinforcing values like integrity, respect and perseverance through the game of golf. “Part of our culture at Laticrete is investment

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    • Engineered Floors reaches a letter of intent to purchase Beaulieu assets

      Dalton, Ga.– Engineered Floors has reached a letter of intent agreement in principle to purchase substantially all of the operating assets of Beaulieu Group. The transaction will be contingent upon approvals through the bankruptcy court and due diligence processes. Pending governmental approvals, the transaction is expected to close in the fourth quarter of 2017. Note: Beaulieu Canada is not a subsidiary of Beaulieu Group and is not affected nor part of

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    • Alan Greenberg Charity Golf Tournament generates $160,000 for FCIF

      Manchester, N.H.—The 15th annual Alan Greenberg Charity Golf Tournament hosted by CCA Global Partners took place on Sept. 19 at the Barnsley Gardens Resort in the foothills of the Blue Ridge Mountains. Members and supporters of the floor covering industry gathered for a friendly round of golf to benefit the Floor Covering Industry Foundation (FCIF). The $160,000 in funds raised will support the foundation in their efforts to financially assist

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    • Mohawk Industries’ family of brands unites for hurricane relief

      Calhoun, Ga.—Mohawk Industries is taking action to serve the communities impacted by Hurricanes Harvey and Irma. Across the company, associates are banding together to help by collecting supplies, transporting water, donating financially and developing platforms to provide further assistance. “Mohawk’s efforts to help in times of need are at the core of the company culture,” said Brian Carson, president of Mohawk Flooring North America. “We care deeply about the communities

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    • Laticrete acquires international licensees

      Bethany, Conn.—Laticrete has acquired global licensees Laticrete Costa Rica, Laticrete Norway and Laticrete Italia to further accelerate growth in the Scandinavian, European and Central American regions. “Our global reach allows us to be a local company in every community we serve,” said Erno de Brujin, president and COO, Laticrete international division. “These acquisitions are part of our long-term strategic plans for continued international expansion through the introduction of new products

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    • Florida Tile names Hayes vice president of sales

      Lexington, Ky.—Florida Tile has named Doug Hayes vice president of sales. In this position Hayes will lead all the independent, branch and commercial sales divisions for both the Florida Tile and Cotto d’Este USA brands. Hayes previously served as Florida Tile’s director of business development and commercial sales. His tenure at the company spans nine years and includes a 2015 induction into the Ceramic Tile Distributor Association’s Hall of Fame.

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    • Industry lends a hand in providing disaster relief

      September 11/18, 2017: Volume 32, Issue 7 By Reginald Tucker   The toughest of times often bring out the best in people. That time-tested mantra certainly applies to the flooring industry, which is stepping up in a big way in response to the natural disasters that have stricken Houston and Florida this month. The support from the industry—on top of what has already been pledged by various charities, associations and

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    • Emser Tile elevates concrete-look trends with Cassero collection

      Los Angeles—Emser Tile previewed its latest glazed porcelain tile collection, Cassero, at HD Expo 2017. The collection is available for both residential and commercial interiors and was inspired by the gradations and linear textures from concrete forms. Cassero offers a rustic yet refined aesthetic. Four neutral colors—Black, Gray, Moka and White—in a matte finish lend a modern edge to its linear-formed texture. The series is available in two large format

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    • NeoCon seeks photos from past shows

      Chicago—As NeoCon nears its historic 50th edition, June 11-13 at The Mart, the show team is calling upon their community of participants—exhibitors, attendees and partners—to submit photo highlights from year’s past. The show will use a selection of the collected images in marketing communications and other activations around NeoCon 50. In 1967 a fire destroyed Chicago’s McCormick Place building, the original site of the first NeoCon (then named InterCon I). The

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    • Patcraft starts Red Cross donation program for Hurricane Harvey relief

      Cartersville, Ga.—Patcraft, working in conjunction with its parent company, Shaw, has established a donation program to benefit Hurricane Harvey relief efforts led by the Red Cross. Over the next 90 days, the company will donate 2% of every sale of product shipped to Texas to the humanitarian organization. This donation program was designed to provide support to the affected areas and began with purchases made on Sept. 4. Patcraft is currently

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    • Karndean expands hurricane relief program, donation drive to victims of Hurricane Irma

      Export, Pa.—As the devastation wrought by Hurricane Irma is uncovered, Karndean Designflooring will expand its Hurricane Harvey relief program to include those affected by Irma as well. After offering free freight to customers in Texas, Karndean will extended free freight to include customers in the state of Florida through Oct. 31, and is in the process of reaching out to dealers throughout the state to assess showroom damage and provide assistance. In

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    • NeoCon East previews educational program

      Philadelphia—NeoCon East, billed as the Northeast’s premier commercial interiors design expo and conference, has provided an overview of the sessions that will take place during the event, scheduled to take place Nov. 15-16 at the Pennsylvania Convention Center. “Our aim for the NeoCon East educational offering is to inform, spark conversation, and provide professionals across disciplines a way to effectively and efficiently earn valuable CEU credits in just two days,”

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    Floor Covering News

    Press Release

    InstaFloor partners with Duracryl

    Farmers Branch, Texas—Duracryl International B.V. and InstaFloor N.A. have formed a partnership, whereby InstaFloor will support and market Corques Liquid Lino (CLL), a liquid self-leveling linoleum product, in the North

    Read More

    Crossville launches new gauged porcelain tile panel collections

    Crossville, Tenn.—Crossville has announced the introduction of two gauged porcelain tile products: Calce and Cava. Neutral colors and delicate nuances mark the face of Calce, a line inspired by wet

    Read More

    INSTALL announces Canadian National Apprenticeship Competition winner

    Glassboro, N.J.—The best floor covering apprentices in Canada recently convened in historic Charlottetown, Prince Edward Island, for a unique installation competition. Marking its 25th anniversary, the United Brotherhood of Carpenters

    Read More
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